The Future of Beyond Meat? Why CEO Says Brand Has Been “A Beverage Company in Hiding” (vegnews.com)
from inari@piefed.zip to vegan@lemmy.world on 07 Jun 03:40
https://piefed.zip/c/vegan@piefed.zip/p/1558440/the-future-of-beyond-meat-why-ceo-says-brand-has-been-a-beverage-company-in-hiding

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Warl0k3@lemmy.world on 07 Jun 04:19 next collapse

Maintaining eye contact while agressively slurping a burger through an eco-friendly paper straw

AzuraTheSpellkissed@lemmy.blahaj.zone on 07 Jun 05:31 next collapse

That is so ridiculous. To me, Beyond looks like a completely different company now, they could’ve just not kept the name. I don’t see how this is going to progress in any helpful way.

sexy_peach@feddit.org on 07 Jun 05:50 collapse

It just shows that revolutionary food brands aren’t built by startups

Imperious_melange@lemmy.world on 07 Jun 07:27 collapse

Idk man, I prefer my food just going from the farmer to me. If I want to make a burger then I’ll make the patty and the bread. If I want a protein juice drink. . . . Why would anyone want this?

Shellofbiomatter@lemmus.org on 07 Jun 08:04 collapse

I’d drink it. Just a nice additional way to fill up daily protein intake. I do aim towards the highest estimate of 2.35g/kg (1.07g/lb) and any additional way can come handy. Especially for a vegan option, currently easiest way is to relay on animal products, primarily dairy and secondarily meat.

Assuming there actually has more protein in it and isn’t just much more expensive marketing trick.

Imperious_melange@lemmy.world on 07 Jun 08:23 collapse

Everyone has their own path. I’m not a body builder or an athlete so 60g per day is fine. Personally I prefer to eat my food. As for liquids I prefer making my own gingerbug or just carbonating some fruits I blended if I seriously need a fizz if I’m after a soda, otherwise coffee and water is fine.

Shellofbiomatter@lemmus.org on 07 Jun 09:10 collapse

Completely fair. Yeah training is the main reason I’m aiming for high protein intake.

I was just giving a perspective why someone would actually want something like this. Having multiple vegan options available would be kinda good to reduce the reliance on animal based products. Not saying that it isn’t already possible, just more options would make it easier.

Imperious_melange@lemmy.world on 07 Jun 10:29 collapse

I feel you, yeah I figured. Most people don’t casually drop protein per kg into the conversation unless it’s on their mind. I’m always caught in-between, because I have more of a naturalist or back to nature and reduction of environmental impact, less is more mentality alongside veganism. That is it’s not just not eating animals, it’s environmental wellbeing

Shellofbiomatter@lemmus.org on 07 Jun 10:52 collapse

Can’t argue against that mentality in current consumerist driven economy. That’s a rather noble goal and more people should most definitely aim towards it.